Many small- and medium-sized businesses (SMBs) know that making an impression on consumers isn’t easy. That’s why they develop in-house marketing teams or hire experts to make sure their online presence pops. These social media and content marketing strategies may be just what you need to stand out. Create buyer personas Social media data is […]
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5 Reasons why businesses are failing at digital transformation
No matter the industry, you’ll be hard pressed to find any modern business that isn’t investing in digital technology such as cloud computing, artificial intelligence, or managed services. But there’s an alarming truth about digital transformation: according to Forbes, 84% of companies are failing to achieve their goals.
Small company IT hardware checklist
The IT hardware issues your business experienced in previous years should, ideally, be a thing of the past. Although some minor issues may remain, they can be avoided by taking care of your computer hardware. The following checklist can help you better manage your hardware. ✓ Clean up your computer components Wipe your monitor with […]
Must-have extensions for your Google Chrome
Google Chrome is the most popular and most used browser in the world. And because of its unparalleled speed, user-friendly interface, and powerful performance, it’s also touted as the best browser. But did you know that the Chrome Web Store is full of extensions you can install to add extra features to your browser? Here […]
Add minutes to your day with email automation
How many routine emails would you say your sales and marketing teams send every day? If it isn’t that much, is that because you don’t have the manpower to accomplish mass outreach campaigns? If that’s the case, email automation is the perfect solution to staying in touch with customers and prospects economically. What is email […]
5 Alarming cybersecurity facts (and what they mean to your business)
Organizations are investing more into information security every year and with good reason. As the costs of data breaches continue to skyrocket and hackers take advantage of an ever wider range of attack methods, business leaders are facing a constant battle to regain control and stay one step ahead of the threats.
Virtualization: Best practices for newbies
Investing in virtualization will allow a business to enjoy better IT management and huge cost savings. However, virtualization’s deployment process is not a walk in the park. If you’re a virtualization newbie, you need to plan carefully and implement the following best practices. Conduct an assessment Evaluating your IT environment is an important step in […]
Open-source or proprietary VoIP: A guide
Your managed service provider (MSP) may have your IT covered. But knowing a thing or two about internet-based phones will help you understand which ones will fit your business. What are your choices? Which one is better? Read on to learn more about at Voice over Internet Protocol (VoIP) systems. What are “proprietary” systems? When […]
Boost productivity with these Outlook tips
Microsoft’s development team continues to improve and update its Outlook email application, which means some users have a hard time keeping up with the new and exciting features that show up. If you want to stay updated on the latest productivity-boosting tricks, this article is for you. Clean Up your inbox No matter how meticulously […]
Cybersecurity and managed IT services
The saying that every company is a technology company is undeniably true, with today’s enterprises unable to function without digital hearts, veins, and arteries. This system, however, comes with a price: a daily onslaught of hacking and other cyberthreats. As such, expertise and robust solutions in cybersecurity are no longer the privilege and luxury of […]